At hootIQ, we work on your brand health, everyday!
We are the extended execution team for CGOs/CMOs. We work at the intersection of creative exuberance, deep data focus, technology-led interventions and strategic mindset to help you grow.
10+
Brands Launched
Proprietary brand launch playbook across B2C & B2B business.
20+
Products/Apps/Websites designed
Co-created products that customers love.
10X
User acquisition
Powered 2X to 10X user acquisition and engagement design.
15+
Function setup. Run. Transferred.
Build-Operate-Transfer of growth and experience functions.
Growth Hacking: 2x to 10x
"A combined effort of sales, marketing, experience, data science and product."
Data-driven rapid test and experimentation across platform, product, customer journey and persona to understand the current state and gaps. We build hypothesis, test and find out what is required.
We fix the platform and product gaps to get you growth ready. We work across UI/UX, SEO, ASO, A/B Testing, Platform optimisation, Proposition design, User & Performance Analytics.
We run growth campaigns and programs to acquire users and activations. We manage SEM, SMM, Viral marketing programs, affiliate marketing, reseller acquisition and referral programs.
We deploy data driven and process-oriented approach to all customer touch points.
Plan. Diagnose.
We use proprietary tools to diagnose the current friction points across the customer journey and plan ahead.
We diagnose and plan by deploying A/B testing on platform and product, customer satisfaction audit and deep user-analytics.
We optimise customer touch points, conversation rate, churn, UI/UX, support function performance to make you look good.
We implement review and rating systems and our marketing automation design helps multiply engagement KPIs.
We believe that a successful marketing campaign is one that delivers every time.
Creatives. Assets. Planning.
We create and deliver creatives for your brand launch, product launch or to get you across to your customer segments.
We develop and implement your go-to-market plans. We are experts at media planning (digital & non digital) and measurement.
We augment your brand visibility. We hoot with absolutely the right campaign design and outcome focus.
Our digital marketing services deliver results that are laser-focused on SEM, content, PPC, SEO, influencer marketing, PR (online & offline).
We run growth campaigns and programs to acquire users and activations.
We manage SEM, SMM, Viral marketing programs, affiliate marketing, reseller acquisition and referral programs.
We make your functions effective in the digital world.
We enable digital customer engagement and transactions.
Our e-commerce strategy, e-procurement design, D2C enablement, and omnichannel enablement has built successful digital business.
We hoot along the sales funnel and create and execute programs for retention, monetization and loyalty.
We work on your Customer experience design, CRM strategy, monetisation strategy. We design and create loyalty programs, Customer support and service setup.
Our goal is to make the most of the traffic. We design resurrection programs to win back lost users/activations and reduce friction across the sales funnel.
We optimise lead generation and qualification KPIs, lead nurturing and conversion algorithms, CAC/LTV, Unit economics and payback.
Executing the founders/CGO's vision is what drives us. What remains central to our working philosophy is our hands-on approach and result orientation in chasing goals and outcomes.
We ideate, develop, run operationally, train and hand over the tools when your team is ready to take charge sustainably.
Pricing: Mix of lumpsum pricing and milestone-based pricing model
Shared CXO
We take full accountability (strategize, forge partnerships, lead teams and own goals), partner with other functions and drive business results being part of your leadership team. Pricing: Monthly retainer or XaaS pricing model
Partnership
We partner with you to leverage our respective areas of strength and co-create by putting our skin in the game and linking our financials with the outcomes.
